Dairy major Amul just announced the launch of its Haldi ice cream. Amul's sugar-free Pro-Biotic Ice-cream won The International Dairy Federation Marketing Award for 2007. The turmeric-milk combo is is also a traditional Indian drink consumed for its immunity and healing benefits. The product has also been launched on leading ecommerce platforms. var aax_pubname = 'agricultur01e-21'; The 700ml take home pack was to be offered at a special introductory price of Rs. Haldi Ice Cream is being packed at state of the art manufacturing plants in North and West India having production capacity of 500,000 packs per day. Amul’s Haldi Ice cream is priced at Rs 40 for a 125 ml cup. Amul’s new Camel Milk ice cream is made from 100% camel milk. Welcome. In the world of Amul Ice Cream, happiness and excitement go hand-in-hand with good health and delicious flavours. Copyright © 2020 afaqs!. GCMMF is India's largest food products marketing organisation. Required fields are marked *. [12] He sent Morarji Desai to organise the farmers. The Amul Pattern has established itself as a uniquely appropriate model for rural development. [3] All rights reserved. Turmeric is also referred as a super food world over for various health promoting properties. | In fact, turmeric is a widely researched spice commonly used in cooking, as a dietary supplement, and even for beauty purposes. The impish Amul girl had appeared for the first time even before that, with Eustace Fernandez showed her offering bedtime prayers with a wink and a lick of lips, saying "Give us this day our daily bread: with Amul butter". Property Auctions. Ice Cream Articles It is the exclusive marketing organisation for products under the brand name of Amul and Sagar. New technologies, varieties, and disruptions are being developed by the public and private sector organisations, but very few get commercialised and reach the farmers. The statement further said: Amul Camel milk powder is made from natural camel milk procured from camel herders in Kutch region of Gujarat. It also entered the Pizza business, where the base and the recipes were made available to restaurant owners who could price it as low as 30 rupees per pizza when the other players were charging upwards of 100 rupees. Apart from its fame as a spice, Turmeric is known as an immunity boosting super-food. Amul's product range includes milk powders, milk, butter, ghee, cheese, curd, chocolate, ice cream, cream, shrikhand, paneer, gulab jamuns, basundi, Nutramul brand and others. Tilak Nagar Bus Stop, Sakinaka, Andheri(E), Mumbai, Maharashtra, India, No 239, 7th Cross, Tala Kaveri Layout, Amruthahalli, Near White Petal School, Bengaluru, Karnataka, India, 65, Perundurai Road, Opp. Baby Ruth Ice Cream Recipe Dr. Kurien was the chairman of Amul briefly after Tribhuvandas Patel died in 1994. Agriculture Post (www.AgriculturePost.com) is a knowledge-sharing platform focusing on the transformations taking place in the agriculture sector in India and globally. This combination is a mix of health and taste in the same cup of ice cream. Since, the launch of camel milk products by Amul, rates of camel milk in Gujarat have doubled for these farmers, which has revived the sector once again. Order Amul ice-creams online from bigbasket and avail price discounts up to 25%. | [11], In 1970, it spearheaded the White Revolution of India. In January 2006, Amul plans to launch India's first sports drink Stamina, which will be competing with Coca Cola's Powerade and PepsiCo's Gatorade. He hired Dr. Verghese Kurien in 1949. Camel milk contains an insulin-like protein, which manages sugar level in the blood. Its bid to enter Japanese market in 1994 had not succeeded, but now it has fresh plans of flooding the Japanese markets. In the 1980s, cartoon artist Kumar Morey and script writer Bharat Dabholkar had been involved with sketching the Amul ads; the latter rejected the trend of using celebrities in advertisement campaigns. Seo Company Formed in 1946, it is a cooperative brand managed by a cooperative body, the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), which today is jointly owned by 36 lakh (3.6 million) milk producers in Gujarat.

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